A different kind of beer buzz just hit UFV graduate Brennan Gleason.
Well ahead of graduating with UFV’s first graphic and digital design class earlier this month, Gleason sent out a very unique résumé: his own home-brewed beer packaged as Résum-Ale.
Holding four handsome bottles of 6.9 per cent alcohol beer, the packaging reads: “Visually pleasing, smooth and elegant with a bit of a wild side … and I’m not just talking about the beer.”
Though the clever application was sent out in February, it recently went viral, drawing attention from Yahoo, ABC News, The Huffington Post, Design Taxi, Laughing Squid and others.
“I honestly have no idea how this took off and went viral,” Brennan said.
“It has been an insane last few days with tons of media interviews.”
Suffice to say, it’s been a bit of a heady year for Gleason, who earned UFV’s 2014 Governor General’s bronze medal as the diploma-level student graduating with the highest-grade point average over the last 15 credits.
During a self-directed student project in his final semester of GDD, Gleason created a unique, eye-catching identity and bottle for High Seas Brewing Co. – a homebrewed brand he and his roommate Steve created so their small-batch beer would have a style all its own.
It also bumped the GPA on his last 15 credits up to 4.19 (midway between an A and an A+ average).
As for job offers rolling in with his new Internet fame, Gleason said he’s happy working as creative director for the Vancouver-based digital marketing agency Techtone – the very job Résum-Ale landed him earlier this year.