Cabela’s previews new store ahead of grand opening

Outdoors outfitter set to open Abbotsford location on June 23.

Cabela's new Abbotsford location

Cabela's new Abbotsford location

Final preparations are underway for the opening of the new 70,000-square-foot Cabela’s Store on McCallum Road later this month.

Media got a sneak peak at the new location this week, and further previews will take place in the week to come before the official grand opening of the on Thursday, June 23.

A ribbon-cutting ceremony that day will be followed by a weekend-long celebration featuring giveaways, family activities, guest appearances and more.

The store is the chain’s second in British Columbia and is the anchor tenant of the 130,000-square-foot McCallum Junction shopping centre.

According to a press release, “the store is designed to surround customers in an immersive outdoor experience with wood construction, stonework, a large mountain replica, indoor archery range and dozens of museum-quality wildlife displays. It will also include a gun library, firearms counter, conference room, fudge shop, and Bargain Cave.”

The retailer will employ 220 full-time, part-time and seasonal employees, according to the company.

The store’s opening, on June 23, will begin a “weekend-long celebration featuring giveaways, family activities, guest appearances and more,” the company said. A ribbon-cutting ceremony will take place at 9:45 a.m., with doors opening at 10 a.m.