Meatless sausage being tested at Little Caesars across the U.S.

Impossible Supreme Pizza to be launched on Monday at 58 restaurants

Plant-based burger maker Impossible Foods is debuting its second product — meatless sausage crumbles — on Little Caesars pizza.

Little Caesars will start testing the Impossible Supreme Pizza on Monday at 58 restaurants in Fort Myers, Florida; Yakima, Washington; and Albuquerque, New Mexico. The $12 pizza also comes with mushrooms, caramelized onions and green peppers.

If the test goes well, Detroit-based Little Caesars could expand availability nationwide.

It’s already been a busy spring for meat substitutes. Earlier this month, Impossible Foods’ rival Beyond Meat debuted on the Nasdaq; its stock price has more than tripled since the IPO.

Burger King is testing an Impossible Whopper and could sell it nationwide by the end of this year. Tim Hortons announce this week that it’s testing a Beyond Meat breakfast sausage in Canada. Even U.S. meat producers like Tyson Foods are investing in plant-based meats.

Little Caesars approached Redwood City, California-based Impossible Foods earlier this year seeking plant-based meat for its pizzas. Impossible Foods developed the sausage with custom sweet Italian seasoning for Little Caesars.

So far, Impossible Foods isn’t selling the sausage anywhere else and hasn’t announced any plan to, spokeswoman Rachel Konrad said.

Impossible’s sausage is made in the same way as its burger. The company uses heme — the protein molecule that gives meat its juicy texture — from the roots of soy plants. Instead of harvesting it from individual plants, Impossible makes batches of heme by fermenting yeast that is genetically encoded with the soy plants’ DNA. To make “meat,” heme is mixed with other ingredients like soy protein, coconut oil and sunflower oil.

Konrad said the Impossible Sausage has a higher fat content than the Impossible Burger. It has no cholesterol, 17 grams of total fat, 17 grams of protein and 270 calories in a quarter-pound serving. By comparison, Johnsonville’s sweet Italian ground sausage has 80 mg of cholesterol, 26 grams of total fat, 20 grams of protein and 340 calories.

Impossible Foods was founded in 2011 and started selling its burgers to restaurants in 2016. They aren’t yet sold at grocery stores. The company has raised more than $750 million in multiple rounds of funding from investors including Bill Gates, Serena Williams, Trevor Noah and Jay-Z.

Dee-Ann Durbin, The Associated Press

Like us on Facebook and follow us on Twitter.

Just Posted

VIDEO: Thieves hit Mission store twice in six days

$50,000 worth of merchandise taken from Prospect Equipment, theft captured on security video

Bateman Timberwolves lose in quarter-finals

No Abbotsford teams left standing as provincial championship draws closer

VIDEO: Highstreet Shopping Centre lights up Christmas tree

Highlights from the annual event on Saturday at the outdoor mall in Abbotsford

PHOTOS: Eagles return to the Fraser Valley

The 2019 Fraser Valley Bald Eagle Festival provided a chance to see eagles following spawning salmon

Abbotsford pets of Instagram: Todd and Sophie

Learn more about the popular duo of boxers who have developed online fame

Cold, stormy winter forecast across much of Canada, The Weather Network predicts

In British Columbia temperatures will be slightly above normal and precipitation will be just below normal

UPDATED: Vancouver Island’s Joe gets suspended sentence in Teddy the dog cruelty case

Melissa Tooshley expected in court on Thursday in same case

Nineteen boats carrying invasive mussels stopped at B.C. borders

Waters of Columbia-Shuswap still test mussel-free

Woman ‘horrified’ after being told to trek 200 kilometres home from Kamloops hospital

‘I can’t get from Kamloops back to 100 Mile House injured, confused… no shoes, no clothes whatsoever’

Canadian universities encourage exchange students in Hong Kong to head home

UBC said 11 of its 32 students completing programs in Hong Kong have already left

Midget no more: Sweeping division name changes coming to minor hockey in Canada

Alpha-numeric division names will be used for the 2020-2021 season and beyond

Duncan man gets suspended sentence in Teddy the dog cruelty trial

Joe also gets lifetime ban on owning animals

B.C. pushes for greater industry ‘transparency’ in gasoline pricing

Legislation responds to fuel price gap of up to 13 cents

B.C. woman ordered to return dog to ex-boyfriend for $2,000

After the two broke up, documents state, they agree to share custody of the dog, named Harlen

Most Read