The Abbotsford Minor Hockey Association has received a big assist from Kruger Products.
AMHA was one of the first 10 minor hockey associations to receive $10,000 from the Canadian paper manufacturer, a program called the Kruger Big Assist.
The money will be used to help provide financial assistance to hockey families in Abbotsford and help offset the cost of registration fees.
— Kruger Products (@Kruger_Products) October 30, 2020
Hockey associations were nominated by members in their community starting back in September and nominations can continue until June. The AMHA earned its $10,000 through the first judging period and is the lone B.C. minor hockey program to be recognized.
The other nine programs taking home $10,000 in the first judging period included: West Colchester Minor Hockey (Nova Scotia), Association de Hockey Mineur Sept-Iles (Quebec), Association Hockey Feminin Vallee De Gatineau (Quebec), Ottawa East Minor Hockey (Ontario), Hamilton Girls Hockey (Ontario), Bruce Peninsula Minor Hockey (Ontario), McCreary Minor Hockey (Manitoba), Peace River Minor Hockey (Alberta) and Hay River Minor Hockey (Northwest Territories).
“It’s been a difficult year for Canada’s hockey families, and our goal is to support their love and participation in our national sport,” stated Susan Irving, CMO Kruger Products, who is herself a hockey mom of two. “More than 450 minor hockey associations from across Canada applied for a #KrugerBigAssist to help their member families struggling to afford registration fees in these unprecedented times. We are proud and grateful to give them an assist.”
Kruger Products is also donating $5 for every assist recorded during the 2020-21 National Hockey League regular season. Kruger is known for producing brands such as Cashmere, Purex, SpongeTowels and Scotties.