B.C. smokers who want to quit can get 12 weeks worth of nicotine gum or patches starting in September.
The program will cover prescription anti-smoking therapies through PharmaCare. The government estimates it will cost between $15 million and $25 million annually, depending on how many smokers take advantage of it.
The B.C. health ministry estimates that 6,000 people die each year from cancer, heart disease and other smoking-related illness. The cost to the B.C. economy is approximately $2.3 billion annually, including $605 million for direct health care costs.
Premier Christy Clark said the province also collects $682 million in revenue from tobacco taxes, and some of that should be used to help people break their tobacco addiction.
The health ministry will work with the B.C. Lung Association, the Heart & Stroke Foundation of B.C. and Yukon, the Canadian Cancer Society, B.C. Pharmacy Association, pharmaceutical manufacturers, health authorities and the B.C. Medical Association on the method to implement the program.
“Quitting cold turkey can be tough, and quit smoking aids can help people not only quit but also prevent them having a relapse and starting to smoke again,” said Scott McDonald, CEO of the B.C. Lung Association.