Community foundations team up with Black Press for awareness campaign

Initiative aims to give community foundations the opportunity to introduce readers to important work.

An ongoing media partnership is helping introduce more British Columbians to community foundations than ever before.

Starting this week, the reach of Community Foundation of Canada’s national awareness campaign is being extended through the Black Press newspaper network to celebrate the way our communities shape who we are, and to recognize the role we all have in giving back to those communities.

British Columbia’s 53 community foundations are part of a network of 191 community foundations across Canada that contribute time, leadership and financial support to local initiatives, helping people give back where their communities need it most.

Community foundations act as a champion for local issues and direct grants and other investments towards everything from shelter, education, and care for those in need, to the arts, environment and recreation.

“Working with Black Press’ network of local newspapers has given community foundations the opportunity to introduce tens of thousands of readers to the ground-breaking initiatives that are making a difference in our communities each and every day,” says Ian Bird, President of Community Foundations of Canada.

The partnership is part of a multi-year awareness campaign that includes a series of print, broadcast and digital ads that feature Canadians who embody the concept of “Community Makes You. You Make Your Community.”

About Community Foundations of Canada

Community Foundations of Canada is the national network for Canada’s 191 community foundations, which help Canadians invest in building strong and resilient places to live, work and play. Learn more at communityfoundations.ca.