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United Way names 2012 campaign chair

Bruce Howell will lead a team in the Fraser Valley for the 2012 fundraising campaign.
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Bruce Howell

The United Way of the Fraser Valley has named its 2012 campaign chair.

Bruce Howell, president and chief executive officer of Prospera Credit Union, will lead a team of key people who will encourage corporate leaders to participate in the annual United Way campaign.

BMO Abbotsford main branch manager Deborah Mohr will serve as co-chair, as she did for the 2011 campaign.

Currently, the local agency is involved with more than 300 corporate campaigns.

“Investing in the well-being of everyone within our communities is one of the best investments anyone can make,” Howell said.

The campaign officially launches in the fall, but Howell and Mohr will be actively communicating with senior management at local businesses to solicit their involvement. Currently, they are engaging with local leaders to join the campaign team.

“This is the time when we build the foundation for the 2012 campaign,” said Lori Masse, director of resource development for United Way.

For more information, call 604-852-1234.