When Layne Magnuson, his brother Kent and father Layne Sr, took a leap of faith in 2009, opening the doors to Abbotsford’s first Ford dealership, it was a challenging time for the automotive industry. The global recession had hit hard and many dealerships were struggling. Yet, through resilience and determination, the Magnuson family not only weathered the storm but helped the dealership emerge stronger – much like the community itself.
Now, 15 years later, Magnuson Ford has grown into one of the most trusted Ford dealerships in B.C. “We’ve come a long way since those challenging early days,” Layne says. “Our journey has been built on hard work, community involvement and a commitment to delivering exceptional service.”
Whether on the lot, at the parts counter or in the service bays, that commitment is reflected in their many accolades.
“We’re the highest-ranked dealership in B.C. with a 4.8-star rating on Google and more than 930 reviews," Layne says proudly. “We’ve also won Ford’s prestigious President’s Award seven times since 2015, which recognizes excellence in customer service and market performance."
From the start, community, and community involvement, have been key to Magnuson Ford's success.
“When we first arrived, we jumped right in,” Layne recalls. “We've supported local soccer through Magnuson Ford Mariners FC, along with many popular Fraser Valley events like the Agrifair and the Abbotsford Airshow, and various local sports and cultural activities.”
Today, as Magnuson Ford prepares a move into Mission next year, the team is eager to bring their quality service to a new community.
“A lot of people are asking, ‘When does it open? I’d love to work there.’" Layne notes. "We’ve already made partnership deals with local body and repair shops in Mission. It’s going to be a great business relationship and I’m confident we’ll be a positive addition to the community.”
Looking for a new Ford or need reliable service? Visit Magnuson Ford today at 32562 South Fraser Way and see why they're one of the best dealerships in B.C.