Abbotsford News

Doing business with other cultures

Abbotsford is one of Canada's most diverse cities with immigrants making up more than 25 per cent of its population, a majority of who are from South Asia.  As a result, doing business in Abbotsford comes with its own different opportunities and challenges.

Satwinder Bains, director of the UFV Centre for Indo Canadian Studies, will be discussing the advantages of doing business with different cultures at the Abbotsford Chamber’s Feb. 29 luncheon.

Bains has been a long-time advocate for cross-cultural education and is active in both diversity education and community development.

Guests will hear that reaching out to diverse cultures takes more than simply printing brochures in different languages or hiring bilingual clerks and could learn how business practices need to be adjusted to meet the demands of different cultures.

The event takes place at the Abbotsford Banquet & Conference Centre (33738 Laurel Street).  Networking begins at 11:30 a.m. followed by lunch at noon.

Pre-registration is required and tickets can be purchased for $29 for members and their guests and $39 for non-members.  Register online at www.abbotsfordchamber.com or by calling the Chamber office at 604-859-9651.

We encourage an open exchange of ideas on this story's topic, but we ask you to follow our guidelines for respecting community standards. Personal attacks, inappropriate language, and off-topic comments may be removed, and comment privileges revoked, per our Terms of Use. Please see our FAQ if you have questions or concerns about using Facebook to comment.

You might like ...

VIDEO: CBC wins TV rights to 2018 and 2020 Olympics, partners with Rogers, Bell (VIDEO)
 
Abby esthetician opens her own spa with help from Sto:lo micro loan program
 
Half million in funding for Aerospace Association
Lower loonie to crimp cross-border shopping
 
Outgoing mayor Rob Ford: Infamous and popular
 
DND struggles to fill mental health jobs
Ocean Park florist receives award
 
Peace Arch News publisher prepares to turn the page
 
Business centre opens in South Surrey

Community Events, October 2014

Add an Event

Read the latest eEdition

Browse the print edition page by page, including stories and ads.

Oct 29 edition online now. Browse the archives.